Ca Mau attended International Travel Expo Ho Chi Minh City – ITE HCMC 2017

The 13th ITE HCMC 2017 with the theme of “The gateway to Asia tourism” held from the 7th -9th of September at Saigon Exhibition and Convention Center (SECC), District 7, Ho Chi Minh City. This is an important annual event of the tourism industry in Vietnam organized by the Ministry of Culture, Sports and Tourism in collaboration with Ho Chi Minh City People’s Committee to attract international tourists to Vietnam. The fair attracts the attention of more than 700 international travel companies from 40 countries and regions as well as hundreds of tour operators and resorts in Ho Chi Minh City and 30 provinces in the whole country.

Through 12 organization times, ITE HCMC has always affirmed that it is the leading international tourism event of the Southern tourism industry in order to introduce and promote tourism products; Access and develop the international tourism market in Vietnam. For many years, Ca Mau Tourism has determined that ITE HCMC is an opportunity for the travel and tourism businesses in the province to access tourism markets, especially the international tourist market. It is also one of the important events in the tourism promotion program of the province.


Vietnam Tourism Ambassador, Mr. Jordan Vogt-Roberts and his domestic and international partners take souvenir photos at Ca Mau Tourism Booth.

At ITE HCMC 2017, Ca Mau Tourism participates in a joint booth in the tourism development cooperation and Linking Cluster in the western Mekong Delta (including An Giang, Kien Giang, Can Tho, Hau Giang and Ca Mau). This is a positive movement of the provincial tourism industry to further strengthen the link between the provinces and cities in the tourism promotion and advertisment as well as facilitate the tour and route link and product development of the region. The establishment of the common booth in the cluster also facilitates business partners as well as domestic and international tourists’ access to tourism products of the province and region.


Representatives of the Department of Culture, Sports and Tourism, Tourism Promotion Center, Tourism Development Center, Trade and Tourism Investment Promotion Center of the provinces in the Western Mekong Delta took a souvenir photo at Ca Mau Tourism Booth

At the booth, the Tourism Information and Promotion Center cooperated with tourism businesses in guiding, providing information and advice on tourism products and services of the province for visitors. The booth gave Ca Mau tourism publications in two languages (Vietnamese-English): tourism guidebooks, tourism maps, leaflets, film discs of “Discover Green Cape”, Ca Mau Cuisine Book and typical tours. It is also an opportunity for tourism and travel companies of of the province to introduce their products to tourists as well as meet, exchange and tighten the linkages, joint ventures with partners, sign up the potential business cooperation programs.


Ca Mau Tourism received the strategic partner award from ITE HCMC

Combined with the showcase for introducing some local specialties and typical specialties, Ca Mau Tourism Booth will definitely be an exciting destination for international visitors to visit and experience. Ca Mau Tourism Booth is also a necessary destination for all units and partners to meet, exchange and promote route and tour liking activities to create attractive tourism products that meet the increasingly high demands of visitors.

Under the framework of ITE HCMC 2017, there are many activities such as the International Travel Mart, the Buyer and Press Program, the Opening Ceremony – Gala Dinner, Destination Introduction Seminar, Key Tourist Market Seminar, Travel Seminars for International Airlines, Travel Film Festival, Festival for Travel Consumers, Ca Mau Province Tourism Information and Promotion Center; many events and tourism seminars. It is a chance to meet and exchange with tourism experts as well as grasp the trend of tourist demand, domestic and international tourism markets./.

Thy Dieu

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